Information Systems in Economics & Business
Theory:
- Information Systems in Digital Economy and Businesses,
- MIS, DSS, ESS, SCM, CRM, ERP, etc.,
- Global E-Business and Collaboration,
- Achieving competitive advantage using Information Systems,
- Ethical and Social Issues in Information Systems,
- Security and Privacy in a Digital Society
Lab:
Computing Skills Development for Economists, MS Windows, Files and Folders Management, Control Panel and Settings, User Accounts management, Internet Use for Economists, Cloud File Management, Official E-Mail Usage, Safe Computing, Word Processing with MS Word and Google Docs, Character and Paragraph Formatting, Automatic hyphenation, Page Setup, Document Printing, Columns, Styles, Symbols, Pictures, Graph Drawing for Economics, Tables, WordArt, Advanced Word Processing Techniques, Powerpoint Presentation Creation.
References:
- Laudon, K.C. and Laudon, J.P. (2017). Management Information Systems: Managing the Digital Firm. 15th edition. Publisher: Prentice Hall.
- Wallace, P. (2014). Introduction to Information Systems. Publisher: Prentice Hall.
- Rainer, R.K., Prince, B. and Watson, H.J. (2015). Management Information Systems. Publisher: Wiley.
- Stair, R. M. and Reynolds, G. (2016). Fundamentals of Information Systems. Publisher: Cengage Learning.
Applications of Information Systems in Economics & Business
Theory:
- Information Technology Infrastructure: Hardware and Software,
- Telecommunications, the Internet, and Wireless Technology,
- New Technologies: Internet of Things, Smart Cities, Cloud Computing, 5G, Business Analytics, etc.
- Applications of Information Systems to Economy and Management,
- Business Intelligence - Databases and Information Management
Lab:
Applications of MS Excel in Economics, Spreadsheet Processing Techniques, The Autofill Technique, Formulas and Functions insertion, popular Functions, Cell Formatting, Conditional Formatting, Types of Cell References, Charts, Drawing, Workbook Processing, Page Setup, Excel Database (Table) Management, Data Summarization, Data Validation, cell protection, What-if Analysis.
References:
- Economides, A., Karatzoglou, V. and. Chatzidaki, Th. (2011). Excel Use and Applications in Economy and Management. Publisher: Klidarithmos.
- Laudon, K.C. and Laudon, J.P. (2017). Management Information Systems: Managing the Digital Firm. 15th edition. Publisher: Prentice Hall.
- Kroenke, D. M., Boyle, R. J. (2016). Using MIS. Publisher: Pearson.
- Turban, E., Volonino, L. and Wood, G.R. (2015). Information Technology for Management: Advancing Sustainable, Profitable Business Growth. Publisher: Wiley.
- Wallace, P. (2013). Information Systems in Organizations: People, Technology, and Processes. Publisher: Prentice Hall.
Introduction to E-Commerce
Theory:
- E-Commerce- Business Plans, E-Commerce Models, E-Market Places (Structure, Mechanisms, Types), Intermediation, E-Catalogs, E-Auctions, E-Bargaining, E-Markets,
- E-Retailing, Business to Consumer (Β2C), E-Retailing Business Models, E-Tourism, E-Banking, E-Recruiting, E-Insurance, E-Entertainment, E-Publishing etc.,
- Consumer Behavior, E-Market Research, E-Customer Relationship, E-Customer Service, Internet Marketing, E-Advertisement (Methods, Strategies, Agents),
- Business to Business (Β2Β) (Principles, Characteristics, Models), One-to-Many, Auctions, Agents in Β2Β,
- Public Exchanges Β2Β and Portals,
- E-Government (Models, Objectives, Framework, Guidelines, Budget, Interoperability, Standards, etc.), E-Learning, Knowledge Management, E-Libraries,
- Mobile Commerce, Pervasive and Ubiquitous Computing,
- E-Business Evaluation, Quality of E-Services, Usability, Interactivity.
Lab Project:
Design of an E-Business, Market Analysis and Customer Requirements, Survey Questionnaire Development and Publishing, Statistical Analysis of Responses, Evaluation of Results, Project Presentation.
References:
- Turban, E., Outland, J., King, D., Kyu, J., Lee, J., Liang, T-P., Turban, D.C. (2018). Electronic Commerce 2018: A Managerial and Social Networks Perspective. Publisher: Springer.
- Georgiadou, E., Triantafyllou, E. and Economides, A.A. (2010). E- Economy, Commerce, Marketing, Government. Publisher: Tziola.
- Schneider, G.O. (2016). Electronic Commerce. Publisher: Course Technology.
- Chaffey, D. (2014). Digital Business and E-Commerce Management, 6th ed. Strategy Implementation and Practice. Publisher: Trans-Atlantic.
- Laudon, K.C. and Traver, C.G. (2017). E-Commerce 2017. Pearson Publishing.
- Tapscott, D. and Williams, A.D. (2008). Wikinomics: How Mass Collaboration Changes Everything. Publisher: Atlantic Books.
Special Topics in E-Commerce
Theory:
- E-Business,
- Startups in Internet,
- Successful Web Presence,
- Internet Marketing and Advertising,
- Social Networks and Recommender Systems,
- Cyber-Security,
- E-Payment,
- E-Shop Design and Development.
Lab Project:
Design and Development of a Business Website, Competition Analysis, Social Media Marketing, SEO Techniques, Project Presentation.
References:
- Georgiadou, E., Triantafyllou, E. and Economides, A.A. (2010). E- Economy, Commerce, Marketing, Government. Publisher: Tziola.
- Slavio, G. (2016). Wordpress: A Step-by-Step Beginners’ Guide to Build Your Own WordPress Website from Scratch. Publisher: CreateSpace Independent Publishing Platform.
- McHarry, S. (2013). WordPress To Go: How To Build A WordPress Website On Your Own Domain, From Scratch, Even If You Are A Complete Beginner. Publisher: CreateSpace Independent Publishing Platform
- Chaffrey, D. & Ellis-Chadwick, F. (2016). Digital Marketing (6th Edition). Publisher: Pearson.
- Krug, S. (2014). Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition). Publisher: New Riders
- Levy, j. (2015). UX Strategy: How to Devise Innovative Digital Products that People Want. Publisher: O’ Reilly Media.
